30 November 2009

Typographical Error

A salon in my neighborhood recently changed names. It had been called Caesars Forum, and it is now Salon by Julian. Apparently, the salon owner was concerned that customers wouldn't know it was still the same salon under a different name, so they hung a large banner beneath the new sign:

Strictly speaking, this may not be a typographical error, but a case of someone not knowing the difference between the words “formerly” and “formally.” Either way, I laugh every time I drive by it. Notice also that the sign-maker squished the typeface rather than employing a true condensed face. That's definitely a crime against typography.

1 comment:

kb said...

That is great. I think the typographical error find may have been my favorite, at least to look for. I always get a kick out of noticing them. Unfortunately for me, the error I posted was one I had made and have been found by someone else.

Though I do have to say, I had glanced at the post and then the photo, and noticed you type it "Ceasars Way" and saw the sign, thinking the apostrophe was the error at first. When I read salon, I just assumed the "Formally" part referred to fancy up-do's.